by David Krell | Jun 19, 2012 | David Krell
A brand communicates value to the consumer through advertisements designed to strike emotional chords. More than a television program about a fictional advertising agency in the 1960s, Mad Men is a revealing look at the creative process in advertising. When Don...
by David Krell | Jun 17, 2012 | David Krell
Happy Father’s Day! Since television became a mass medium during the 1950s, the single dad paradigm has been a staple of prime time television. From Mayberry to the Ponderosa, the single dad character has shown courage in the face of adversity, strength in the wake of...
by David Krell | Jun 16, 2012 | David Krell
The bar for awesome just got higher. By a few hundred miles. Nik Wallenda crossed Niagara Falls on a tightrope last night. ABC broadcast the event as a prime time special, a logical outlet given the network has daredevil events in its DNA. In the 1970s, Evel Knievel...
by David Krell | Jun 14, 2012 | David Krell
The legend of Betsy Ross. The raising of the American flag on Iwo Jima. The Pledge of Allegiance. American icons, all. And worth honoring. Especially today. Flag Day. On June 14, 1777, the Second Continental Congress declared June 14th to be a day honoring the...
by David Krell | Jun 13, 2012 | David Krell
Returning to television tonight on TNT at 9:00 pm, Dallas is an example of branding. That’s “branding” as in image, marketing, and monetizing. For a moment, the word “branding” might have triggered images of cattle. It’s a logical nexus. After all, Jock and Miss Ellie...
by David Krell | Jun 12, 2012 | David Krell
Today, we celebrate the birthday of the National Baseball Hall of Fame and Museum. Opened on June 12, 1939 in Cooperstown, New York, the Baseball Hall of Fame is a time tunnel that journeys its visitors through a cornerstone of American history. More than a mere...
