by David Krell | Aug 9, 2012 | David Krell
As an aspiring author, I study the fine art of getting noticed. It begins with building credibility, then letting people know about you, your book, and your expertise concerning the book’s topic. Author workshops feature marketers and publicists talking about...
by David Krell | Jun 24, 2012 | David Krell
Ray Kroc must have felt like the 19th century prospectors that struck gold when he fulfilled an order by Dick and Mac McDonald in 1954 for eight multi-mixers. They were milkshake machines that could make five milkshakes at a time. It happened in San Bernardino,...