Archive for June, 2012

ABCs of Author Platform = Always Be Conferencing (Part 2 of 2)

Saturday, June 30th, 2012

The title and topic of the proposed presentation may catch the attention of the conference producers, but the writing is where the rubber meets the road.

The New York Mets 50th Anniversary Conference required submissions of papers rather than abstracts or summaries. Still, I needed to immediately convey the uniqueness, power, and allure of Meet the Mets.  Again, benign writing must be avoided.

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ABCs of Author Platform = Always Be Conferencing (Part 1 of 2)

Friday, June 29th, 2012

A year ago, I had an idea for a book about the Brooklyn Dodgers.  The book is currently titled Blue Magic: The Brooklyn Dodgers, Ebbets Field, and the Battle for Baseball’s Soul.

Write a book proposal? Check.

Get a literary agent? Check.

Research the Brooklyn Dodgers topic and begin drafting the book? Double check.

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Auditing Your Media Library or Archive of Video, Film, and Audio

Thursday, June 28th, 2012

The journey of auditing a media library or media archive begins with a single step. And that step is knowing what you have.

Think of a media library as a ship. Before leaving the dock, you conduct a stem-to-stern inspection. The galley must be stocked with food, the radio equipment must be in working order, and the ship must be seaworthy.

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Audit By Copyright or Learn Your ABCs

Wednesday, June 27th, 2012

You Tube is more than an Internet warehouse of wacky home videos featuring a drugged seven year-old boy wondering if he is existing in real-life after a dental procedure, a one year-old biting a finger of his three year-old brother with the older brother giving a color commentary, and a three year-old girl explaining that she will kick a monster’s ass. Her logic, unflawed actually, is sourced in self-protection. “If he’s gonna come in here, he’s gonna kick my ass.”

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Eternal Vigilance Is the Price of Copyright Protection or Suggestions For A You Tube World

Tuesday, June 26th, 2012

“Everybody does it.” The excuse is familiar in a conversation about appropriating copyrighted material without consent, license, or agreement.

The excuse is thin. And getting thinner.

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Martín Dihigo Is the Best Baseball Player You Never Heard Of

Monday, June 25th, 2012

Keeping the flame of baseball history alive requires more than reading books, writing articles, and watching documentaries about well-known players, including Babe Ruth, Jackie Robinson, Mickey Mantle, Hank Aaron, Ty Cobb, Roberto Clemente, Lou Gehrig. For the flame to burn steadily, other players in the shadows cast by the spotlight must be recognized.

Such is the purpose of today’s missive.

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Too Old To Reinvent Your Personal Brand? That’s A Kroc!

Sunday, June 24th, 2012

Ray Kroc must have felt like the 19th century prospectors that struck gold when he fulfilled an order by Dick and Mac McDonald in 1954 for eight multi-mixers.  They were milkshake machines that could make five milkshakes at a time.

It happened in San Bernardino, California. “There he found a small but successful restaurant run by brothers Dick and Mac McDonald, and was stunned by the effectiveness of their operation.”

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Bouton, Baseball, and “Ball Four”

Saturday, June 23rd, 2012

Jim Bouton peeled back the veneer protecting Major League Baseball in his 1970 exposé, Ball Four. It reads like a friend sharing secrets with you over a couple of beers at a baseball game.

Bouton, a quasi-phenom pitcher in the early 1960s with the New York Yankees, he won 39 games in two seasons, wrote about his 1969 season with the Seattle Pilots and Houston Astros. 1969 was the Pilots only season; they became the Milwaukee Brewers in 1970.

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What’s In A Team Name? Bridegrooms…Superbas…Dodgers! Oh My! The Birth of Brooklyn Baseball in the 19th Century (Part 3 of 3)

Friday, June 22nd, 2012

In Brooklyn, Charles Ebbets and his bosses suffered a crater in the bottom line because the Players’ League siphoned from the Brooklyn fan base for its Brooklyn team – the Wonders. Byrne merged operations with the Wonders.

The new incarnation acquired a nickname based on the trolley dodging custom unique to the urban landscape of Brooklyn. “Trolley Dodgers” eventually became “Dodgers” in the sports pages and popular accounts. But fluidity abounded regarding team names. (more…)

What’s In A Team Name? Bridegrooms…Superbas…Dodgers! Oh My! The Birth of Brooklyn Baseball in the 19th Century (Part 2 of 3)

Thursday, June 21st, 2012

Professional baseball for Brooklyn began about 125 miles south in a doubleheader against the ISBA’s Wilmington, Delaware team on May 1, 1883. The teams split the games.  Wilmington won the first game 9-6, Brooklyn won the second game 8-2.

On May 9th, Brooklyn played its first home game under professional auspices. Sort of.

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